Studio Canal
Concept and production - motion posters and international social media toolkit.
The Commuter, Liam Neeson's action-packed thriller demanded engaging, exciting and dynamic content which would be shared across social media and high impact digital out of home sites. Social media content required a system which was flexible as it would be shared as an international toolkit that would be adapted to regions local language.
Social squares filled with suspense were curated, using thrilling copy alongside graphics or film-clips. Two bespoke motion posters were created for outdoor sites and displayed at transport hubs all over the country, targeting commuters on their journeys.
D6 Underground
International social posts
D6 Underground